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Sony has engineered an impressively small camera that can take incredibly good photographs. In fact, the a NEX-3 camera has all quality of a DSLR in about 50 % the size and weight. Pulling off this minor miracle took some clever innovations in glass, silicon and software code.
Sony Alpha NEX-3 Overview and Highlights
Bigger Sensor, Better Pictures
In technical terms, the APS-C image sensor is approximately 13 times the dimensions with the typical sensor. In human terms, you'll be taking photographs, not snapshots. The bigger sensor means softer backgrounds, for more attractive portraits. You will see better to the dark after sunset, and all your pictures will reap the benefits of 14.2-megapixel resolution.
The NEX-5 and NEX-3 are equipped using a powerful new 14.2-megapixel Exmor APS HD CMOS sensor, specially tuned to provide uncompromising still-photo and movie image quality. Equal in surface area and performance towards the large, APS-C image sensors utilized in Sony's acclaimed a process digital SLR cameras, it gives you exceptionally rich tonal gradation and true-to-life color. Proprietary Sony processing technologies will also be incorporated directly into the sensor, assuring clean, low-noise signal output and ultra high-speed data transfer.
World's Smallest and Lightest
The NEX-3 delivers the quality of an DSLR in the camera that's ready to go wherever you go. In fact, this really is the world's smallest, lightest interchangeable lens digital camera (as of April 2010). It's roughly half the scale and weight of Sony's smallest, lightest DSLR, the a230.
Equipped with an image sensor that's 13 times the scale of the typical compact camera's sensor, a NEX cameras turn snapshots into photographs. The bigger sensor means images with softer background which make your subject jump out and stunning low-light shots.
Expect More coming from a Camera
Sony has always recognized a digital camera could take pictures in ways in which film cameras never dreamed of. That is why we've created new capabilities to adopt your photography further than ever. These include Sweep Panorama, Auto HDR, Handheld Twilight and Anti Motion Blur modes.
Thanks with their powerful Exmor CMOS image sensor and BIONZ image processing engine, these two cameras will offer high-speed continuous shooting at approximately 7 fps (approx.) in Speed Priority Continuous mode, and also at up to 2.3 fps (approx.) in Continuous Advance mode. In addition, their 10-second self-timer also includes a 3-shot continuous shooting setting.
Hand-held Twilight Mode takes six shots at broadband when the shutter is pressed, and after that aligns and merges them right into a single image, significantly reducing the graininess and noise that can degrade image quality when shooting in extremely low light. Combined with the outstanding low-noise performance from the Exmor CMOS image sensor, it lets you're taking exceptionally clear, beautiful, nighttime photos without utilizing a tripod or flash.
Like Hand-held Twilight mode, Anti Motion Blur mode uses exclusive Sony image analysis and alignment technologies to combine six shots right into a single image. Ideal for low-light and telephoto shooting, it helps it be easy to get clear images that capture the mood and atmosphere of the moment.
HD Movie
Capture vivid, lifelike HD movies inside the PC-friendly MP4 format. The NEX-3 gives that you simply selection of 720/30p high definition or standard definition 480/30p.
One-touch recording means there isn't any should fumble with menu settings when you would like to shoot a movie--recording might be started or stopped by just pressing the dedicated MOVIE button.
When you're shooting movies in AF mode with an E-mount lens, your camera smoothly adjusts focus and exposure in reaction to changes inside scene, and you also can make use of the control wheel to instantly adjust exposure compensation about the fly. If desired, it can be done to also preselect white balance and Creative Style settings before movie recording begins.
Although many recent video cameras incorporate high-power zoom lenses, none can match the framing flexibility and creative freedom of interchangeable lenses. With the NEX-5 and NEX-3, you get yourself a selection of dedicated E-mount lenses for wide-angle, standard zoom, and high-power zoom shooting, optional ultra wide-angle and fisheye converters, and--via a straightforward mount adaptor--the full range and world-class optics from the an electronic digital SLR lens lineup.
Sophistication Made Simple
Some cameras bristle with knobs, buttons and dials. The NEX-3 replaces them having a simple turn-and-click Control Wheel along with a set of two Soft Keys. These provide you with quick access for the full power of digital photography. To make learning even easier, Sony includes an On-Screen Help Guide and On-Screen Tips.
iAuto mode automatically applies exposure values and Scene Selection modes that are optimized to accommodate each scene. What's more, they combine this full-auto convenience having a Background Defocus Control function that lets you love one from the biggest creative attributes of interchangeable lens photography--the ability to defocus the background to create your main subject jump out in the scene. Just press and rotate the control wheel to create the a higher level background defocusing you want--it's simple and intuitive because you can confirm the a higher level defocusing around the LCD monitor in real-time.
In addition to basic Help Guide information, these cameras may also be equipped with built-in shooting tips. The guidelines provide information relevant to the current shooting situation or mode selection, and therefore are designed with both beginners and more advanced users in mind. Two forms of tip are offered: 1) tips about particular kinds of subject and scene, and 2) recommendations on general photographic technique. Since entire library of shooting tips can also be accessed via the Camera menu and viewed as a single guidebook, it's like having a complete photography tutorial built right in your camera.
The main menu features six clearly labeled icons that may be selected simply by rotating and pressing the control wheel. Inside, standard scrolling menus provide quick usage of settings for shooting and playback functions, as well as a host of other user preferences and camera settings. The wide-screen format with the LCD monitor also plays a role in enhanced menu legibility, so text and icons will more often than not be easy to see and select.
The Creativity of Changing Lenses
The great thing about SLR photography will be the ability to improve lenses to match your shooting situation. Now Sony brings that beauty with a compact camera. The NEX-3 gives you a selection of dedicated E-mount lenses, plus a selection of 28 A-mount lenses via an adaptor, sold separately.
The performance of a DSLR minus the size and weight. The NEX-3 stands apart since the world's smallest interchangeable lens camera.3 Experience gorgeous HD movies,1 astounding low-light pictures, continuous shooting approximately 7 fps, incredible panorama shots, and Live View on the tilting 3" LCD4.
14.2 MP APS (1.5x) Exmor CMOS Sensor, Extremely Compact HD Imaging System
Interchangeable 18-55mm E-Series Lens
720p HD / MP4 w/ MPEG-4 AAC-LC Audio. Up to ISO 12800 / Up to 7 fps
In-Camera 226° Sweep Panoramas
Memory Stick PRO Duo or SD/SDHC Cards (Not Included)
Tiltable 3.0" LCD; Accepts A-mount lenses via LA-EA1 adapter
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